Category Archives: IoT

July 12

The quantum marketing skills challenge.

  Most of the marketing tasks that once took highly-skilled teams weeks to accomplished can now be actioned in minutes by an individual with a smartphone. Even the most complex programmatic campaigns are triggered, delivered and dynamically optimised in milliseconds. But speed isn’t everything. While marketers make every effort to optimise business and human productivity, […]

December 13

All we want for Christmas is an IoT party

The Internet of Things has a long way to go before it makes most people’s Christmas stocking