Great creative meets customer service meets content meets shock and awesome

It’s a minor miracle.

Mind blowing creativity that took the whole business and a plane load of customers to deliver the big idea. Right up there with Avis We try Harder in my books. I read a covering article in which the marketing pundit asked, “It’s all very well, but will it sell seats?” You bet your economy class insight it will. Putting a business on the map is a precursor to building preference and trust. I loved the look on the kids face when santa knew his name – magic. Ask yourself when was the last time you made your customers smile, laugh, feel special, be generally amazed and tell all their friends about you? I think the content they created out of the event is priceless – a YouTube video seen 34,987,019 times last time I looked – in the first month.

Creative content that makes you smile.

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